article-poster
10 Dec 2025
Thought leadership
Read time: 3 Min
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Why I Started Homebridge During a Pandemic

By Anthony Bango

TL;DR: Homebridge Precast was founded in 2019 to solve a simple problem: beautiful stone masonry costs $15,000+ and takes weeks to install, putting it out of reach for most property owners. By applying GFRC (glass fiber reinforced concrete) technology to landscape products, Homebridge created prefabricated solutions that install in one-eighth the time, cost a fraction of traditional masonry, and last 50+ years.

Why Homebridge Exists:

  • Traditional stone masonry costs $15,000+ with week-long installations requiring multiple skilled crews

  • GFRC technology delivers stone aesthetics with 4x the strength of regular concrete and 50+ year lifespan

  • Prefabricated GFRC products install in one-eighth the time because they require no foundation crew, concrete mixer, or skilled mason

  • Homebridge tested products for three years (2019-2022) before market launch in 2022

  • The company addresses the landscaping industry's labor crisis: 51% of companies cite staffing as their primary challenge

What Problem Does Homebridge Solve?

I founded Homebridge Precast in 2019 with a simple observation: beautiful stone masonry costs too much for most people.

After two decades in construction—working at Skanska Building, leading the Planning Group at The Christman Company, and earning my value engineering certification—I saw the same problem everywhere.

Property owners wanted the beauty of laid-up stone. They couldn't afford the $15,000 price tag and week-long installation.

The Reality: I watched landscape architects design gorgeous stone features, then watch their clients cut them from the budget. Every time.

Why Traditional Stone Masonry Costs So Much

Traditional stone masonry requires five specialized roles:

  • A skilled mason

  • A helper

  • An excavator

  • A concrete crew

  • A foundation specialist

You need five days minimum for installation. The labor alone kills most projects before they start.

The industry needed a different approach.

Key Insight: Labor costs, not materials, make traditional stone masonry unaffordable for 95% of property owners.

How Does GFRC Technology Work?

Glass fiber reinforced concrete (GFRC) isn't new to buildings. I spent years seeing it used in commercial construction. But nobody had applied it to landscape products.

What Makes GFRC Superior to Traditional Materials

GFRC delivers three critical advantages:

  • Strength: Four times stronger than regular concrete (12,500 psi compressive strength)

  • Durability: Passes ASTM 666 freeze-thaw testing and lasts 50+ years

  • Aesthetics: Can be cast to look exactly like hand-laid stone

My wife walked past one of our first prototypes and asked when I'd brought home the barnwood. It was GFRC cast from a barnwood mold.

That's when I knew we had something.

Bottom Line: GFRC replicates natural stone aesthetics while outperforming both traditional concrete and natural stone in strength and longevity.

How Long Did Product Development Take?

We spent 2019 through 2022 designing and testing.

The Testing Process

I created molds from real stone. We ran cars over culvert walls. We tested over 100 different configurations.

The pandemic gave us time to get it right. While other businesses struggled, we refined our manufacturing process.

We worked with GFRC mix suppliers to perfect the formula. We built products that install in hours instead of days.

By 2022, we had products ready for market.

Testing Timeline: Three years of rigorous testing (2019-2022) ensured products meet professional standards before market launch.

How Does Prefabrication Solve the Labor Problem?

Homebridge products use prefabrication to solve the labor problem. A landscape contractor can install our raised garden beds or culvert walls in one-eighth the time of traditional masonry.

What Installation Requires

No foundation crew. No concrete mixer. No skilled mason required.

The products arrive ready to install. They look like hand-laid stone. They cost a fraction of traditional masonry. And they last longer than the house.

Important: We're not trying to replace master stone masons. We're creating options for the 95% of property owners who can't afford their services.

The Advantage: Installation time drops from 5 days to less than 1 day because prefabrication eliminates multiple specialized labor requirements.

What Drives the Company Mission?

I value honesty and problem-solving. I spent my career in value engineering, finding ways to deliver better results for less money. That's what Homebridge does.

Who Benefits from GFRC Landscape Products

We make beauty accessible. We reduce maintenance. We give three customer groups tools they couldn't access before:

  • DIY homeowners

  • Property managers

  • Landscape contractors

The landscaping industry faces a labor crisis. Fifty-one percent of companies identify staffing as their primary challenge. Our prefabricated GFRC products address that directly.

Core Value: Homebridge applies value engineering principles to make premium landscape aesthetics accessible to mainstream property owners.

What's Next for Homebridge?

We're scaling now. Our 2025 marketing and business development plan targets four customer segments:

  • DIYers

  • Hardscapers

  • Landscape architects

  • Distributors

GFRC represents 21st century technology. Wood and metal are 19th and 20th century solutions. The industry is ready for this shift.

We have more products on the drawing board. Each one solves a real problem. Each one makes premium landscaping more accessible.

That's what gets me up in the morning.

Growth Strategy: Homebridge positions GFRC as the next-generation landscape material, therefore replacing legacy materials like wood and metal that require frequent maintenance or replacement.

Why Choose Homebridge Products?

I started Homebridge because I saw a gap between what people wanted and what they could afford. GFRC technology bridges that gap.

We've tested our products for over three years. They work. They last. They look beautiful.

And they're changing what's possible in landscape design.

Frequently Asked Questions

What is Homebridge Precast?

Homebridge Precast is a landscape product manufacturer founded in 2019 that specializes in GFRC (glass fiber reinforced concrete) products including raised garden beds, culvert walls, fire pits, and garden retaining walls. The company was founded by Anthony Bango in Ann Arbor, Michigan.

What is GFRC and how is it different from fiberglass?

GFRC stands for glass fiber reinforced concrete. It is concrete reinforced with glass fibers, not a fiberglass product. GFRC is four times stronger than regular concrete (12,500 psi compressive strength), passes ASTM 666 freeze-thaw testing, and lasts 50+ years. In contrast, fiberglass is a plastic material reinforced with glass fibers.

How much do Homebridge products cost compared to traditional stone masonry?

Homebridge products cost a fraction of traditional stone masonry. Traditional laid-up stone projects typically cost $15,000+ and require week-long installations with multiple specialized crews. Homebridge prefabricated products install in one-eighth the time, therefore reducing labor costs significantly while delivering similar aesthetics.

How long does it take to install Homebridge products?

Homebridge products install in one-eighth the time of traditional masonry because they are prefabricated. Installation takes hours instead of days. Traditional stone masonry requires 5+ days minimum, whereas Homebridge products arrive ready to install with no foundation crew, concrete mixer, or skilled mason required.

How long do GFRC landscape products last?

GFRC landscape products from Homebridge last 50+ years. The material is immune to freeze-thaw cycles, passes ASTM 666 testing, and has been tested by Homebridge for over three years (2019-2022) before market launch. GFRC products outlast wood, metal, and many traditional masonry installations.

Who should buy Homebridge products?

Homebridge products are designed for three primary customer groups: DIY homeowners who want premium aesthetics without hiring expensive contractors, property managers who need durable low-maintenance solutions, and landscape contractors who face labor shortages and want to reduce installation time.

Why was Homebridge founded during the pandemic?

Homebridge was actually founded in 2019, before the pandemic. The pandemic occurred during the product development phase (2019-2022), giving the company time to refine manufacturing processes, test over 100 configurations, and perfect the GFRC formula before launching products to market in 2022.

How does Homebridge address the landscaping labor crisis?

Fifty-one percent of landscaping companies identify staffing as their primary challenge. Homebridge addresses this through prefabrication. Because Homebridge products arrive ready to install and require no specialized masons, foundation crews, or concrete mixers, landscape contractors can complete projects in one-eighth the time with fewer specialized workers.

Key Takeaways

  • Problem Identified: Traditional stone masonry costs $15,000+ with week-long installations, making premium landscape aesthetics unaffordable for 95% of property owners

  • Technology Solution: GFRC (glass fiber reinforced concrete) delivers stone aesthetics with 4x the strength of regular concrete, 50+ year lifespan, and immunity to freeze-thaw cycles

  • Installation Advantage: Prefabrication reduces installation time to one-eighth of traditional masonry because it eliminates the need for foundation crews, concrete mixers, and skilled masons

  • Proven Durability: Products underwent three years of testing (2019-2022) including over 100 configurations and real-world stress tests before market launch

  • Labor Crisis Solution: Homebridge directly addresses the landscaping industry's staffing crisis—51% of companies cite this as their primary challenge—by reducing specialized labor requirements

  • Value Engineering: The company applies commercial construction value engineering principles to make premium landscape features accessible to mainstream property owners

  • Future Growth: Homebridge positions GFRC as 21st century technology replacing legacy materials like wood and metal, with additional products in development for 2025 and beyond

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CONTACT DETAILS

Email for press purposes only

anthony@homebridgepc.com

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